As I reflect on our Toys for Tots event Saturday, it made
me realize – it’s the little things that make all the difference.  We collected over 270 toys for
underprivileged children and those toys, no matter how small they are, will
make a huge difference in their lives. 
When we collected food and money to buy food for the Society of St.
Vincent de Paul and delivered a shed full of food to provide just a meal or perhaps
two to a family in need, you realize that giving just a little makes a big
difference.  Someone didn’t go to bed
hungry one night because of our efforts. 

How or what does this mean to you?  Take the time to do the little things for
others and you will receive more in return than you give.  You get satisfaction, pleasure and enjoyment
out of helping others.  In addition, it
gives you a more optimistic outlook in all that you do – and even a little more
confidence in yourself knowing that you have done a little more than the others
you encounter in life. 

Philanthropy is defined one way as a desire to improve the
material, social, and spiritual welfare of humanity, especially through
charitable activities.  It only takes a
little effort and a little time but it reaps big rewards – not just to you but
the others you touch.  Start to make an
impact in other’s lives and you will feel the difference it makes in your life.

How does this concept of doing the little things make all
the difference correlate to business?  Do
the little things everyday and you will see big results there as well.  Make one extra phone call to a past client to
see how they are doing.  Make one
additional call to a business to develop a new relationship for establishing
referrals for each other.  Write one more
note to let someone you know you are thinking of them.  Read one additional article, blog or magazine
in real estate to learn something new or reinforce a thought you may have on a
particular subject.  Attend one more
training, get another designation, or attend another seminar to learn a little
more than other agents.  Get in a little
earlier and work a little later. 
Basically just do a little bit more than the next person in the business
and you will reap more rewards more quickly. 
The law of reciprocity will take care of you – guaranteed!  Get it? 
Got it?  Good!

Now, go sell something!