How is selling a house like rowing a boat?

In a recent listing presentation, I explained to the sellers that selling their home was like a crew team rowing down a river.  Picture the scenario – a boat going down the Potomac River in front of Georgetown and you have the team in the boat – in order to get from point A to point B, everything needs to happen in a logical order.  The boat needs to be in tip top shape, the crew needs to be facing in the same direction, the strokes need to be precise and in sync and the captain needs to be able to give the proper commands at the right times in order for the team to achieve success whether they are participating in a race or if it is practice. 

So what happens if the boat has a leak in it?  What happens if the riggers are rusted and don’t allow the proper swing motion for the oars?  What if the team members don’t stroke in unison and are out of sync?  What if the captain improperly adjusts the rudder or gives the wrong command?  What if the captain is inconsistent in his/her stroke calls?  Any number of things could result, all of which are not productive to the team and in the end, the outcome is less than desirable.

How does this correlate to selling a house?  If any one piece of the home selling scenario is out of place the sale will be difficult to achieve.  If the house is not in the right condition and is in poor shape it will take longer to sell and the owner will “net” less in the end.  If the house is not staged properly and doesn’t show well the home will attract lower offers and in some cases, none at all.  If the house isn’t priced correctly, it may get lots of activity (showings) but no contracts and in the end, it will not sell.  In addition, if the Realtor/captain does not convey the proper message about the condition of the house, the importance of staging, the correct pricing of the property and then implement the proper marketing strategy, or if they don’t recognize changes in the market and inform the sellers to make the appropriate adjustments, the house will also have a more difficult time selling.

Selling a house is a “team” effort and in order to achieve the seller’s goal of selling the property, it is critical that all the parties work together, have open lines of communication and react to the market conditions quickly so the sale occurs.  The quote about team – Together Everyone Achieves More – is more relevant in today’s market than ever before.  If you are a seller, ask the right questions of your agent.  If you are an agent, be the professional and give the right advice – or – move on to a better client.  Get it?  Got it?  Good!

Joe Theisman…the hightlight of the RE/MAX Broker Conference

Joe What a performance by Joe Theismann – again!  Being a lifelong Washington Redskin fan, I experienced many of Joe’s outstanding performances on the field but at the RE/MAX Broker/Owner meetings in Chicago, he outdid himself with his speaking.  He inspired many of us, surprised many more with his message and his delivery when he spoke about how he overcame a major challenge – a career ending injury – and how we can overcome our challenges in our lives by thinking about the following items.


· Be a part of something unique and special

· Think about what you will do to make a difference

· Who is it all about – the answer is – it isn’t you

· Embrace change

· Have a heart to heart with yourself – what do you believe in

· You can’t be a major success until you realize you can’t do it all by yourself

· Don’t accept failure

· Think, what can I do to help the team

· Who is your team

· Do you want to make a difference

· You have to want more for yourself – what will you give of yourself to get you there

· Reposition your attitude, thoughts, etc

· What do you do with a challenge when it is presented to you

· Have a passion

· Do it with enthusiasm

· Ask yourself, how high is your ladder – why does it have a last wrung

· Why do you believe in you

· Give and accept recognition

· Become an excited student – make it your mission to learn something today you didn’t know yesterday – everyday

· Fear is a motivator – what are you afraid of

· Attitude carries you to attain your goals

· To survive, you have to have written goals and post them.  98% of people don’t have written goals

· How will you know where you are going if it’s not written down and visualized

· Give yourself direction

· Life is filled with educational experiences not failures

· Be committed to having the feeling you can get it done

· Have pride in you, your company, your brand, what you do and why, and lastly be the best you – everyday

· Be reliable, accountable, available, be customer service oriented, have the right goals, the right attitude and be motivated

As I mentioned, he was right on with many of his statements and comments.  So, the questions is, what are you going to do about it?  Review the bullet points above, write you answers down on paper, review them and get started in a positive direction and live a more successful life.  Get it?  Got it?  Good!